Scrolling page designs
Feedback from our early user trialling, as well as ongoing conversations with users/clients supports the assertion that users ‘get’ the Adapt approach to scrolling page designs, saying that they preferred our approach over more traditional template type designs. We’re looking to build on this initial user trialling and have asked an academic from a UK university who specialises in user design/human interactions to carry out a review of all the available related academic literature.
We’ll publish his results as soon as we have them. In addition, we’re looking to get some hard data by carrying user testing where we are looking at usability, user experience using direct observation, user interviews and conduct eye tracking studies. In the meantime, here are four reasons why we think scrolling is desirable.
Your learners already do it
Visit a website today and vertical scrolling will most likely factor into the overall design of the site. Users understand what’s expected of them and are scrolling down the page to read content. Surely we want to present learning that uses conventions our audience is most comfortable with?
Device proof your learning
More and more learners are accessing content on a wide range of devices and each of these devices will display pages differently. The only thing you can guarantee is if you’re accessing content on a smartphone then vertical scrolling will be required. Why not embrace this and place responsive design and vertical scrolling at the heart of your design?
It’s common sense to cluster any related content on a single page that’s either as short or as long as it needs to be. Not only does this reduce any unnecessary navigation, it also helps the learner make sense of the structure and the relationship between content. Navigation becomes meaningful, rather than a by-product of the template size.
Scrolling pages provide more flexibility in how content is arranged, allowing for different layouts, lengths and density of content. Pages can be structured so that white space is used to give copy room to breathe and imagery can add interest and meaning which is harder to achieve than when its relegated to just being a picture in a box. Interactive widgets (or components as we call them in Adapt) can be used to provide richness and increase engagement were needed, rather than being used as a device to cram content onto a fixed screen layout. Finally, overruns are also far less likely meaning localisation of content becomes a simpler proposition as well.