Using pictures in mobile learning
by Elisabeth Siegel - Friday, 8 May 2015, 7:55 AM


earlier, we discussed in this forum that, in the case of mobile learning, learners are more likely to be distracted or interrupted when working on courses. Therefore, we have to make content even more engaging in order to grab learners’ attention. One way how we might achieve this is through focussing even more on the visual appearance of courses. From social media we know that postings with pictures attract more views than those without. I have just written a blog post about what pictures can contribute to learning and where their shortcomings are. What is you experience? What kind of pictures do work well, which don’t, especially when it comes to mobile learning?


Paul Welch
Re: Using pictures in mobile learning
by Paul Welch - Tuesday, 12 May 2015, 5:22 PM

Hi Elisabeth, 

I tend to agree with much of what your blog outlines. I think pages of learning with visuals that are there ‘just’ to enhance the look and feel of a course can add value to the experience and just generally make it a nicer place to be and learn in. I dislike the cheesy stock imagery ‘Man on phone, looking surprised’ or ‘Team of young professionals walking triumphantly from a business meeting all high fiving’ but I think stock libraries can often provide alternative, less obvious choices with a little imagination.

Generally speaking, I think imagery for mobile which is overly detailed for the smaller screen size or which has too much going on is annoying/distracting, as is overkill on the ‘wallpaper’ stock library stuff.  On mobile devices I think striking the right balance between reducing noise and distraction but maintaining richness and engagement with fewer but ‘better’ images is the way to go - bold, clean, clutter free images that speak to the target audience and all supported by icons would be my choice (and everything optimised for a user downloading over a 3G connection).  

Video obviously also plays a part, but in my opinion it does depend on connectivity and nature of content.

Be good to hear what any art directors/graphics folk have to say on the subject.